Here we share two productions by Bart Callewaert of the European Union delegation in Burkina Faso. The presentation is an outstanding poster (in English) presented at the health seminar “Agenda 2030: Towards Universal Health Coverage” held from September 25 to 29, 2017 in Geneva. The two pages of text are an attempt to summarize the issue of financial incentives in the context of strategic purchasing in Burkina Faso. This ” non-paper ” is an essential ” food-for-thought “, because when it comes to strategic purchasing or FBR, passion comes into play when it comes to financial incentives. Feel free to react by contacting the author or us, while waiting for the ” blog ” feature coming soon to the P4H website !